As a digital media partner for yet another season, Pakistan’s top-performing PSL club, Islamabad United, has signed ProPakistani, Pakistan’s leading web publication.
M Waseem Jr., the PCB’s Best Emerging Player from Islamabad United, and Bakhtawar Mahmood, ProPakistani’s Head of Strategic Communications, were in attendance at ProPakistani’s Islamabad offices for the signing ceremony.
Islamabad United’s media manager Zukhruff Fida and ProPakistani’s founder and CEO Amir Atta were also in present.
For the 2020 and 2019 seasons, ProPakistani was Islamabad United’s digital media partner. The relationship between the two companies in the very successful cricket league continues for another year with this agreement.
To learn more about Islamabad United and the things that have made them so successful, ProPakistani will be conducting in-depth interviews and analysis as part of the cooperation.
“We’re pleased and excited to have joined hands with Islamabad United for yet another PSL season,” said Aamir Attaa, Founder & CEO of ProPakistani at the signing ceremony.
“PSL is a massive success story and we couldn’t be prouder about how big it has become over the years. We congratulate Islamabad United for being a major team of the event and wish them luck for the upcoming season,” he added.
“This is going to be the 3rd year of our collaboration with ProPakistani as our digital media partners for the PSL series, and we’re excited about it already,” said Ali Naqvi, the owner of Islamabad United.
“Knowing that ProPakistani is the go-to site for millions of Pakistanis to get the latest and trustable updates on sports, tech, and many other subjects, this partnership feels quite natural. Based on our previous experiences with ProPakistani, we can confidently say that this season is going to be an exciting and rewarding one as well,” he added.
Also sharing his thoughts on the development, Ahsan Latif, CEO Islamabad United, said, “Islamabad United focuses on implementing a strategy built around its principle of 4 Es – Excellence, Empowerment, Education, and Environment. And within those parameters, this is a natural partnership for us.”
“We are confident that the partnership with ProPakistani will be a long and fruitful one for both parties,” he added. Islamabad United is one of the most successful teams in PSL history with two PSL titles to their name already. Islamabad United is set against Peshawar Zalmi on 30th January at National Stadium Karachi. The rest of the PSL 2022 schedule can be viewed here.